Give the vehicle room to do the talking.
Custom SEMA booth design for vehicle reveals, aftermarket parts and hands-on product conversations.
Start my booth projectPlan your SEMA Show exhibit.
Your exhibit should help visitors understand the product and make room for the right conversation. Use these priorities to shape a practical SEMA Show booth brief.
Vehicle-first layout
Start with vehicle dimensions, turning clearance and the position of open doors. Keep the hero vehicle visible from the aisle without blocking a product conversation.
Parts that people can explore
Group components by application, with secure mounts for heavy parts and reachable sample displays. Give screens a specific job, such as explaining fitment or showing a product in use.
Plan the move-in sequence
Agree when vehicles, large crates and display structures enter the space. Confirm event rules for vehicles and demonstrations in the current exhibitor manual before finalizing the build.
Before you request a proposal.
Gather the allocated floor plan, open sides, booth number and current event manual. Add your product dimensions and a realistic budget range. Ask the builder to separate the physical exhibit from organizer or venue services in the quote.
SEMA 2026: documents to settle before production
The official manual includes booth-vehicle applications, contractor requirements, freight target times and hanging-sign notification. It also identifies design notification for exhibits of 400 square feet or more. Assign an owner to each applicable submission and check the current deadlines directly.
Build your brief around vehicle dimensions, open-door clearance and installation sequence. Use the 2026 SEMA exhibitor service manual alongside your supplier proposal. A design concept does not replace show approval.
Review 20×20 space allocations · Check your proposal scope
By Custom Booth Builders · Updated · Independent planning guidance
Before you
take the floor.
What should I send for a SEMA booth quote?
Send your booth number, floor plan, vehicle dimensions, product list and target budget. Flag any demonstrations or heavy display pieces so the proposal can account for them.
Have a show in mind?
Let’s shape your booth.
Turn your show, space and goals into a project brief you can download and share with a builder.